Tribeca Talks: Industry -- Tools of the Trade: Alternative Distribution, Marketing 2.0, and Beyond Sponsored by The Hollywood Reporter
Panel Premiere

Tribeca Talks: Industry -- Tools of the Trade: Alternative Distribution, Marketing 2.0, and Beyond Sponsored by The Hollywood Reporter

Tribeca Talks
| USA | 90 MINUTES | English
With the emergence of innovative strategies such as marketing on Facebook or digitally distributing on YouTube, the old studio-driven business model of film distribution and marketing has been turned on its head. There are now multiple ways that filmmakers can control what happens to their film, so how do they come up with the best formula for success? Does one size fit all?

This panel will explore a number of key marketing and distribution strategies available to both short and feature filmmakers. Panelists include 42West partner Cynthia Swartz, YouTube Entertainment Marketing Manager Sara Pollack, filmmaker and Festival alum Jon Reiss (Bomb It, TFF '07), Oscilloscope Pictures Partner David Fenkel, IFC Films Vice President of Theatrical and Home Entertainment Ryan Werner, and Tribeca Enterprises Chief Creative Officer Geoff Gilmore. Moderated by The Hollywood Reporter's Steven Zeitchik.
* Rush Tickets available at venue except for
Beacon Theatre
Rush will be offered when advanced tickets for a screening or event are no longer available at venues other than Beacon Theatre.
The Rush system functions as a standby line that will form at the venue approximately one hour prior to scheduled start time. Admittance is based on availability and will begin roughly 10 minutes prior to program start time. Rush Tickets are the same price as advance tickets and are payable upon entry.


Tuesday
, April 28, 2:00 pm
@SVA Theater (333 West 23rd Street), Theater 2

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