The United States is a nation deeply entrenched in gun culture where, for many, guns represent a distinctly American way of life built on individualism, self-reliance and personal freedom. At the same time, people in the U.S. are 25 times more likely to die by gun violence than any other developed nation in the world. Over the past four decades, the NRA has become an increasing force of uncompromising political influence, often equating gun ownership with patriotism and challenging gun control legislation as a direct attack on personal liberty. What can be done to stand up against a behemoth gun lobby whose response to tragic shootings has been to double down on its pro-gun rhetoric?
Filmmaker Judd Ehrlich (Keepers of the Game, We Could Be King) returns to Tribeca with this unflinching look into the inner workings of the NRA and its powerful influence fueled by a narrative of fear. Featuring compelling interviews with government leaders, NRA representatives and people whose lives have been personally touched by gun violence, this deep dive into American gun culture is a passionate call to action. —Andrea Passafiume
Judd Ehrlich is a Grand Clio, Cannes Lion and Emmy® Award-winning filmmaker who “clearly knows his craft” (The New York Times). The Price of Freedom is his fifth feature to premiere at Tribeca.