Tribeca X celebrates the intersection of advertising, storytelling, and innovation through a juried award competition and industry conversations during the Tribeca Festival.

Submissions for the 2025 Tribeca X Awards are open!

Submissions for the 2025 Tribeca X Awards are open! Tribeca’s brand storytelling competition recognizes the best creator/filmmaker and brand collaborations of the year, honoring best-in-class projects in multiple categories. Winners are determined by a panel of expert jurors and announced at an award ceremony during the Tribeca Festival.
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Why Submit?

  • Get recognized. All Tribeca X Official Selections receive Festival laurels.
  • Attend the Festival. Network at Tribeca with passes to the 2025 Tribeca Festival, June 4-15.
  • Leverage the buzz. Reap the benefits of promotions across Tribeca press, web, social, and newsletters.
  • Make industry connections. Network with fellow advertising and entertainment professionals, and have your work featured in a July 2025 issue of Ad Age.

2025 Submission Categories

  • Feature documentary and narrative films > 40 mins
  • Short documentary and narrative films < 40 mins
  • Episodic projects for TV, streaming, web, or brand-owned channels
  • Commercial traditional :30 and :60 commercial spots
  • Content Creator/Influencer social media creator content
  • Audio podcasts and audio stories
  • Games & Immersive story-driven video games, XR, 360 & 3D films, multimedia installations & virtual worlds

Tribeca X Jury

Winners of the Tribeca X Awards are determined by an expert jury of leaders across entertainment, marketing, and creativity. Past jurors have included entrepreneurs and stars such as Jenna Lyons and Gigi Hadid, as well as top industry creatives and marketers from brands and agencies IPG, Google, Mastercard, Roku, Indeed, Google, Grey, and Pentagram, among others. 2025 jurors will be announced soon.

Special Juried Awards

Two special awards across all categories determined by our jurors
  • Tribeca X Social Impact Award recognizing a project that effectively uses storytelling to inspire change and shed light on vital social issues.
  • Tribeca X Environmental Impact Award acknowledging a project that best tackles today's most pressing environmental issues through the lens of storytelling

    • Submission Deadlines & Fees

    September 26 — Submissions Open
    November 12 — Early Deadline $425
    January 14 — Official Deadline $525
    February 25 — Extended Deadline $575
    Submit now
    We convene visionaries across film, entertainment, brands, marketing, art, tech and media for two days of live conversations, workshops, screenings and networking during the Tribeca Festival in New York City. The best brand stories of the year are honored at the Tribeca X Awards.

    Tribeca X 2025

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    Become a Partner
    The Tribeca Partnerships team works with brand and agency partners to create opportunities to engage our influential audience through meaningful thought-leader discussions, breakout sessions, curated screenings, and networking moments.
    Contact the Tribeca Partnership Team

    Become a Speaker

    Join the program! Tell us about yourself, your company, and the work you have accomplished. Our team will consider your background as the 2025 panel conversations, screenings, and workshops come together.

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