On behalf of the National September 11 Memorial & Museum, the team at BBDO NY has turned The Survivor Tree into an incredible animated short. The poem and movie tell the true tale of a single callery pear tree near Ground Zero that miraculously survived the Twin Towers collapse on September 11, 2001. The tree was severely damaged, but was nursed back to health and has since become a symbol for the hope and strength of the human spirit. 

CREDITS:
Client: 9/11 Memorial Museum
Agency: BBDO NY
Global Chief Creative Officer: David Lubars
Chief Creative Officer: Greg Hahn
Executive Creative Director: Michael Smith
Creative Director: Rick Williams
Creative Director: Marcel Yunes
Head of Production: David Rolfe
Executive Producer: Diane Hill
Assistant Producer: Sasha White
SVP, Sr. Account Director: Neil Onsdorff
Account Executive: Jen Sullivan
Music Producer: Rani Vaz
Animation House: Elastic
Executive Producer: Jennifer Sofio Hall
Animator: Andy Hall
Sound Design: Henryboy
VO and Mix: Sonic Union
Mixer: David Papa
Music: Frisbie Music