Daily Schedule
Day 1, June 9
10:00am
10:00-10:30am
Timeless Brands, Timely Stories: Mattel at 80 and the Future of Cultural Storytelling
Ynon Kreiz, CEO, Mattel; Janice Min, CEO and Editor-in-Chief, Ankler Media
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10:30-11:00am
Haider Rafique in Conversation with Hollywood Icon Chazz Palminteri
Haider Rafique, CMO, OKX; Chazz Palminteri, Actor & Writer
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presented by OKX
11:00am
11:00-11:30am
CMO Insights: The Power of Marketing That Happens
Todd Kaplan, CMO North America, Kraft Heinz and Julian Jacobs, Partner, Head of UTA New York & Co-Head of Entertainment Marketing, UTA
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11:30-12:00pm
Designing for Impact: Purpose, Platforms, and the New Creative Power
Kate Marsden, Global Head of Brand Partnerships and Design School, Canva; Dakota Kate Isaacs, Senior Director of New Ventures, The Ordinary; MODERATOR: Jennifer Frees, Chief Business and Marketing Officer at TIFF
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presented by Canva
12:00pm
12:00-12:40pm
YOU BELONG HERE: Where Food Meets Memory, and Memory Meets Home
Producer Steve Zahn, Director Rick Gomez and Chef Ouita Michel; Moderator: Lucia Moses
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presented by Presented by Film Lexington, Kentucky (FilmLEX)
12:40-1:30pm
Networking Break
Complimentary lunch served
2:00pm
2:00-2:30pm
Storytelling as Social Currency: How Brands, Creatives, and Advocates Shape the Future of Culture
Robin Bronk, CEO, The Creative Coalition (moderator); Tamon George, Co-Founder & CEO, Creative Theory; Gary Williams, Co-Founder & Chief Creative Officer, Creative Theory
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2:30-3:00pm
Streaming the Self: Personalization, Relevance & the New Era of Brand Storytelling
Josh Stern (AVP, Brand Strategy & Investments at DIRECTV) and Craig Brommers (CMO, American Eagle Outfitters); Dade Hayes, Business Editor, Deadline
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presented by DirecTV
3:00pm
3:00-3:30pm
Why Being Funny is Good For Business
Adam Pally, Actor, Comedian, Host of SmartLess Media's Staying Alive; Kelli Hurley, VP, Head of Global Revenue Partnerships, SiriusXM; Moderated by Marissa Ronca, Creative Brand Consultant, Contrast Media
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3:30-4:00pm
Playing to Win: How Optimism Fuels Creative Impact
Evin Shutt, CEO, 72andSunny
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4:00pm
4:00pm-4:30pm
Building A New Media Empire: How Paris Hilton's 11:11 Media is Rewriting the Script
Paris Hilton, Co-Founder and CEO of 11:11 Media; Bruce Gersh, Co-Founder, President and COO of 11:11 Media; Andy Wallenstein, Chief Media Analyst at Luminate Intelligence
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4:30pm-5:00pm
